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You searched for: mediatype:audio AND collection:tobaccoarchives_audio AND subject:"Low Yield Cigarette"
[audio]Vantage '90: Joining Forces to Overtake Marlboro Lights.
Presentation for R. J. Reynolds employees about Vantage promotional campaign.
Keywords: tobacco; cigarette; tar; nicotine; promotional campaign; promotional merchandise; young adult smoker; low yield cigarette
Downloads: 68
[audio]Phone conversation between a journalist and Dr. Spears.
Phone interview between a person who is writing an article on technologies for achieving low tar cigarettes and Dr. Alexander Spears from the Lorillard Tobacco Company. Includes unrelated recording at the end of the tape.
Keywords: tobacco; cigarette; tar; nicotine; filter; low yield cigarette; tobacco industry employee; research activity; cigarette design; tobacco processing
Downloads: 488
[audio]True, Groups 3 & 4, Men and Women
Two focus groups of menthol cigarette smokers, one of women (group 3), one of men (group 4), held on Long Island in New York on 18 October 1972 discussing the advertising of True cigarettes.
Keywords: tobacco; cigarette; marketing research; cigarette brands; menthol cigarette; smoking cessation; smoker behavior; advertising; tar; nicotine; low yield cigarette; filter; tobacco related health concerns; cigarette design; addiction; cancer; male
Downloads: 182
[audio]XB Integration Meeting Discussion, Tape 5
Audio tape of the end of a discussion about research on tar and nicotine levels, inhalation, and smoker satisfaction. This discussion duplicates one of the video XB Integration Meeting Discussions.
Keywords: tobacco; cigarette; respiratory system; tobacco product attribute; research activity; cigarette analysis; tar; nicotine; inhalation study; laboratory research; smoker behavior; nose; cigarette additive; smoke constituent; industry sponsored research; low yield cigarette
Downloads: 62
[audio]Preliminary Results of Group Discussion Sweden, Tape 1
Two Swedish consultants discuss with American and British Lorillard executives the results from four focus groups consisting of health conscious smokers. Issues covered include behavior and attitudes about cigarette size, price, taste, American cigarettes, brand loyalty and Kent cigarettes. Discussion is continued on Tape 2.
Keywords: tobacco; cigarette; marketing research; smoker behavior; tar; nicotine; cigarette design; tobacco leaf; low yield cigarette; international trade; filter; tobacco related health concerns; advertising; cancer; societal attitude; regulation; cigarette brands; cigarette packaging
Downloads: 182
[audio]XB Integration Meeting Discussion, Tape 4
Audio tape of a discussion about research on tar and nicotine levels, inhalation, and smoker satisfaction. This discussion duplicates one of the video XB Integration Meeting Discussions.
Keywords: tobacco; cigarette; respiratory system; tobacco product attribute; research activity; cigarette analysis; tar; nicotine; inhalation study; laboratory research; smoker behavior; nose; cigarette additive; smoke constituent; industry sponsored research; low yield cigarette
Downloads: 63
[audio]Justin Catanoso Interview with Sam Simmons, Part 1
Justin Catanoso interviews Sam Simmons about his experience as a biochemical scientist for R.J. Reynolds doing experiments on smoke inhalation in animal subjects in the 1960s and 1970s.
Keywords: tobacco; cigarette; court decision; tobacco industry scientist; Surgeon General; animal subject; tobacco related health concerns; epidemiological research; tar; nicotine; filter; low yield cigarette; laboratory research; lung cancer; emphysema; cardiovascular disease; profit; industry sponsored research
Downloads: 91
[audio]Preliminary Results of Group Discussion Sweden, Tape 2
Two Swedish consultants discuss with American and British Lorillard executives the results from four focus groups consisting of health conscious smokers. Issues covered include behavior and attitudes about cigarette size, price, taste, American cigarettes, brand loyalty and Kent cigarettes. This is the second part of the discussion.
Keywords: tobacco; cigarette; marketing research; smoker behavior; tar; nicotine; cigarette design; tobacco leaf; low yield cigarette; international trade; filter; tobacco related health concerns; advertising; cancer; societal attitude; regulation; cigarette brands; cigarette packaging
Downloads: 300
[audio]True, Group 2, Women, Men [Parts 1-2]
Focus group number one of female smokers and number two of male smokers held on 16 October 1972 discussing their smoking habits and reactions to various True and Vantage cigarette advertisements. Click Here to View Part 1 Click Here to View Part 2
Keywords: tobacco; cigarette; marketing research; cigarette brands; menthol cigarette; tar; nicotine; low yield cigarette; Surgeon General; cancer; tobacco related health concerns; smoking cessation; alcoholic beverage; smoker behavior; mental health; peer influence; addiction; male; female
Downloads: 148
[audio]National Sales Meeting Presentations
Presentations to the Lorillard national sales meeting including a review of Old Gold's sales, a report on legal activity and governmental affairs, and the marketing strategy for the Kent, True and Newport brands, which was interrupted by the tape's end.
Keywords: tobacco; cigarette; sales; marketing; geographic location; retail; business activity; cigarette brands; advertising; product liability; lawsuit; tobacco related health concerns; asbestos; filter; class action lawsuit; addiction; airplane; Attorney General; Medicaid lawsuit; flight attendant; tobacco industry lawyer; Congress; tax; regulation; youth; workplace; state legislation; advertising restriction; political activity; low yield cigarette; cigarette packaging; promotional merchandise; urban
Downloads: 143
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